This year marks the 50th anniver­sary of the light­ing of the trees along North Michigan Avenue, which was the first street in the world to adopt this annual hol­i­day tra­di­tion in 1959. Prior to the full street light­ing in 1959, The Greater North Michigan Avenue Association (GNMAA)  cel­e­brated the start of the hol­i­day sea­son with […]

The 18th Annual Magnificent Mile Lights Festival will mark the offi­cial start of the 2009 Holiday Season with more than one mil­lion peo­ple trav­el­ing from all over the U.S. to enjoy a week­end filled with free hol­i­day activ­i­ties along the world class Magnificent Mile®. Offering some­thing for every­one, the event will fea­ture a vari­ety of celebrity enter­tain­ers, appear­ances by beloved Disney char­ac­ters, inter­ac­tive booths and a mile filled with hol­i­day offers at North Michigan Avenue’s famous shops, restau­rants and hotels.

The Magnificent Mile Lights Festival gives shop­pers a sleigh full of hol­i­day cheer this sea­son with many of its world class North Michigan Avenue retail­ers, hotels and restau­rants offer­ing a vari­ety of dis­counts, pro­mo­tions, gifts with pur­chase and spe­cial hol­i­day events.